Header
Alpha Gradient
Photography
Text
Try to keep headlines short and punchy and use the sub-header to include more detailed information. An effective subhead can be the difference between engagement and scanning.
Overlay
If your headline is hard to read, consider adding an overlay to your image. Overlay transparency will not surpass 30% to prevent the image from becoming too dark. The overlay cannot be applied to our alpha pattern gradients. These limitations are in place to preserve the integrity of our color palette.
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